Wraith Mobile App Marketing Video2018-02-01T17:15:44+00:00

Mobile Phone Security Marketing Video

This mobile phone security marketing video helped Wraith Intelligence launch their brand new suite of high security mobile apps.

Notable with this project was that it was produced in just 7 days because of problems with their previous agency.

Screenshots

“Our previous video supplier let us down terribly and you quite literally saved the day”

Cliff Heaton, Marketing Director, Wraith Intelligence

The Brief

Following several high profile instances where mobile communications had been compromised, Wraith intelligence developed a suite of government grade mobile security applications.

Being of a technical nature, this project was very well suited to us.

However, the client’s previous video agency had let them down and they only had 8 days before their scheduled press launch.

This meant we only had 7 days from the point of first contact to produce the video.

Because the press launch would revolve around the company’s MD demonstrating the apps on a large screen, the introduction video that we produced had to make the case and introduce the concept but without showing the apps themselves.

The solution was to devise a stylised look and feel for custom animation to first make the case for how vulnerable mobile communications are for interception.

In addition to the animation, we would also set about using stock video footage overlay with motioned tracked graphics to emphasise key points and add depth to the content.

And finally, a custom scored soundtrack helped build suspense and add drama.

Through careful concept development and storyboarding we got the video right first time with only one minor adjustment for spelling.

Ultimately the video was delivered in just 7 days as promised, resulting in a much relieved and very happy client.

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