THE 414 is a weekly show for professional marketers and business owners.
Each week it features a different expert in the field of marketing with a promise to deliver concise, and real educational value to viewers.
The show derives its name to show show’s runtime of 4 minutes and 14 seconds long, which is the optimal time for learning and absorbing short form educational video content.
The 414 stands apart from most business social media content because it contains no fluff or filler, just tightly packed content with a respect for the viewer’s time.
- Featured iTunes Business Podcast
- Available on iTunes, Apple Podcast App, Google Play Store
The 414 is presented by James Rostance, industry expert and three-time published author in marketing and video production.
If you or a contact of yours has some great content or ideas to share, please connect with James Rostance on LinkedIn.
The audience are marketing professionals and business owners, and we can cover anything that would be of interest to them from a marketing prospective.
From technology to methodology, anything goes so long as it’s truly interesting and the person being interviewed is an expert in their own right.
There is no charge involved and we come to film on location.
Performance influencer marketing, using AI to help set up campaigns, and content DNA to increase recall and effectiveness. James Rostance & Stevie Johnson.
Einav Dinur discusses with James Rostance the golden opportunity for brands to reach highly engaged mobile users in the least crowded online environment.
James Rostance speaks with Ryan Palmer, Co-Founder of The London Sock Company to find out about the single marketing strategy that has helped him build a leading fashion business in just 4 years.
How to use LinkedIn to position yourself as the go to expert and have prospects coming to you, pre-sold ready to buy. LinkedIn profile expert Naomi Johnson shares the secret behind turning your profile into a true lead magnet.
Discover the secrets behind the strategy which Richard Branson built his empire on. James Rostance speaks with Kully Dhadda, Founder & CEO of Flame PR to learn about the single most effective free form of advertising.
Size and spending power does not make you invincible in marketing. In this week’s episode we learn from a true expert who specialises in promoting challenger brands and leading them to steal valuable market share from large brands and market leaders.