THE 414 is a weekly show for professional marketers and business owners.
Each week it features a different expert in the field of marketing with a promise to deliver concise, and real educational value to viewers.
The show derives its name to show show’s runtime of 4 minutes and 14 seconds long, which is the optimal time for learning and absorbing short form educational video content.
The 414 stands apart from most business social media content because it contains no fluff or filler, just tightly packed content with a respect for the viewer’s time.
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- Available on iTunes, Apple Podcast App, Google Play Store
The 414 is presented by James Rostance, industry expert and three-time published author in marketing and video production.
If you or a contact of yours has some great content or ideas to share, please connect with James Rostance on LinkedIn.
The audience are marketing professionals and business owners, and we can cover anything that would be of interest to them from a marketing prospective.
From technology to methodology, anything goes so long as it’s truly interesting and the person being interviewed is an expert in their own right.
There is no charge involved and we come to film on location.
Discover the secrets behind the strategy which Richard Branson built his empire on. James Rostance speaks with Kully Dhadda, Founder & CEO of Flame PR to learn about the single most effective free form of advertising.
Size and spending power does not make you invincible in marketing. In this week’s episode we learn from a true expert who specialises in promoting challenger brands and leading them to steal valuable market share from large brands and market leaders.
The case for today’s most organic and unbeatable form of marketing, Influencer Marketing. James Rostance speaks with Emilie Quinn, Head of Influencer Marketing at Wildfire Social to determine how Influencer Marketing can benefit, the secret to its power along with the correct approach for any influencer based campaign.
Machine learning and AI has been around for many years. We are now at a tipping point where marketers for companies of all sizes have access to this technology and are able to put it to incredible use.
For the first episode we’ll be getting straight into what is arguably the most exciting and revolutionary technological development right now, which is the practical use of artificial intelligence and machine learning in online marketing.
We are producing a new business show, and would like to hear from you, if you, or any of your contacts are marketing professionals with some great stories, insights, techniques or concepts to share. Speaking each week with the greatest minds in marketing, The 414 will quickly establish itself as one of the leading pieces of business social content online.