James Rostance speaks with Paul Maher to find out which techniques and strategies are delivering incredible results in other sectors, and what he recommends marketers within the tech industry adopt if they want to crush their competitors.
How to use LinkedIn to position yourself as the go to expert and have prospects coming to you, pre-sold ready to buy. LinkedIn profile expert Naomi Johnson shares the secret behind turning your profile into a true lead magnet.
Discover the secrets behind the strategy which Richard Branson built his empire on.
James Rostance speaks with Kully Dhadda, Founder & CEO of Flame PR to learn about the single most effective free form of advertising.
Size and spending power does not make you invincible in marketing. In this week’s episode we learn from a true expert who specialises in promoting challenger brands and leading them to steal valuable market share from large brands and market leaders.
The case for today’s most organic and unbeatable form of marketing, Influencer Marketing. James Rostance speaks with Emilie Quinn, Head of Influencer Marketing at Wildfire Social to determine how Influencer Marketing can benefit, the secret to its power along with the correct approach for any influencer based campaign.
Machine learning and AI has been around for many years. We are now at a tipping point where marketers for companies of all sizes have access to this technology and are able to put it to incredible use.
For the first episode we’ll be getting straight into what is arguably the most exciting and revolutionary technological development right now, which is the practical use of artificial intelligence and machine learning in online marketing.
Historically, subtitles were for the deaf and hard of hearing, as well as for people who were in the middle of learning English as an additional language. However, in recent times the use of mobile devices has changed all that.
We are producing a new business show, and would like to hear from you, if you, or any of your contacts are marketing professionals with some great stories, insights, techniques or concepts to share. Speaking each week with the greatest minds in marketing, The 414 will quickly establish itself as one of the leading pieces of business social content online.